Tag Archives: PhilADthropy

What does “success” look like?

Posted on February 13, 2013 by alyselancaster

Last weekend, eight students and I pulled an all-nighter for our advertising program’s annual PhilADthropy event. Our client was The Mystic Force Foundation, founded by Dr. Steven and Sylvia Vanni, who lost their beautiful son, Sal, to neuroblastoma on March … Continue reading →

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I met a “momcologist”.

Posted on February 7, 2013 by alyselancaster

The day before yesterday, I met Sylvia Vanni. Sylvia is a “momcologist” who went to the end of the earth trying to find something, anything to cure her beautiful seven-year-old son, Sal, of Stage IV neuroblastoma. “Right up to the … Continue reading →

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Facing it head-on…

Posted on January 31, 2013 by alyselancaster

For the past four years, our advertising program has sponsored a wonderful event called PhilADthropy, an advertising marathon in which our students work around-the-clock for 25 hours serving South Florida non-profit organizations to create advertising and promotions for their causes. … Continue reading →

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